Home accessories export to domestic sales effectively promote the development of the domestic home decoration market

From May 14th to 18th, 2011, the Home Furnishings Committee of the All-China Federation of Industry and Commerce held the activity of "Investigation and Exchange of Designers and Buyers of Fujian Home Furnishings Export Enterprises". A 15-member delegation visited Fujian Minxing Weaving Co., Ltd., Fujian Yunfei Home Furnishing Co., Ltd., Fuzhou Yetong Home Furnishing Manufacturing Co., Ltd., Fuzhou Xingyue Home Decoration Co., Ltd., Quanzhou Xinde Group Company, Quanzhou Nanyang Art Products Co., Ltd., Quanzhou Shimao Art Products Co., Ltd., Xiamen Cube Art Products Co., Ltd., Neway (Xiamen) Light Industry Co., Ltd., Xiamen Jinpeng Artificial Flower Co., Ltd., and Xiamen Haicang Oil Painting Village. The leading company in the market is very good. A group of designers, buyers and home decoration companies had a very active exchange and interaction, export companies have a clearer understanding of the domestic market situation and prospects; designers, buyers have a strong interest in the rich products of export companies. Regarding such investigation and exchange activities, all parties have gained a lot, and all expressed the hope that the Special Committee will hold such activities frequently in the future.

In recent years, factors such as rising raw material prices, difficulty in recruiting workers, appreciation of the renminbi, and a reduction in export tax rates have caused household furnishing export enterprises in Fujian to face difficulties. At the same time, the pace of development of the domestic market for home accessories has allowed companies to see new opportunities and hopes. With the improvement of the quality of life, home life will definitely become more refined and quality, and more home accessories will also enter the home of ordinary people in China. However, because the use of home accessories requires a certain degree of aesthetic literacy and home matching skills, the current domestic consumption of home accessories requires a large part of the designer's intervention and guidance. For domestic interior designers, soft fittings have become a compulsory course, and how to find rich and high-quality home accessories is especially critical for designers. Under the influence of the increasingly difficult environment, Fujian-based enterprises mainly exporting home accessories, Turning their attention to the domestic market, and actively implementing the market strategy from a single export to the domestic and foreign sales. As the earliest and only national home furnishing industry association established in China, the All-China Federation of Industry and Commerce Home Furnishings Special Committee actively promotes the progress of domestic home furnishing export enterprises to domestic sales while focusing on the development of the domestic design field. Based on the understanding of the domestic market and the rich resources of design and home purchasing, the Special Committee specially organized the activity of "Investigation and Exchange of Designers and Buyers of Fujian Home Furnishing Export Enterprises". With the aim of communicating and interacting, Fujian ’s export companies can gain a deeper understanding of the status and characteristics of the domestic market, the domestic market distribution system, and the domestic marketing experience required. Designers can find high-quality home accessories suppliers at the doorstep of their homes. Promote the development of the industry.

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