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The 35th famous furniture exhibition exhibited a total of 760,000 square meters, involving 1,287 companies from nearly 20 provinces, cities, regions and Italy, the United States, the United Kingdom, Singapore, Malaysia, Spain, Vietnam and other countries.
According to the relevant person in charge of the organizing committee of the famous furniture exhibition, the first exhibition of China's professional furniture exhibition, the famous furniture exhibition in March, will still maintain the positioning of the comprehensive exhibition. The exhibition period from March 16 to 20 will also be maintained. constant. In March, the famous furniture exhibition was positioned as “the furniture brand as the core, and became the most professional furniture exhibition in China with the market channel to expand the value and the most market brand influenceâ€.
The exhibition time of the Autumn Fair of the Furniture Fair will be adjusted from September to August 11th to 14th. Starting from 2016, the positioning of the famous furniture exhibition in August will mainly target the domestic market, covering furniture, home decoration, accessories, overall home, engineering customization and other rich household items.
At the same time, Guangdong Modern Exhibition Management Co., Ltd. also innovated the China (Guangdong) Export Furniture Exhibition for the export market, which will be held from September 11th to 14th. Since then, in Houjie, Dongguan, three professional furniture exhibitions will be held in one year.
According to reports, more than 70% of China's well-known brands, as well as more and more famous overseas brands will be concentrated here.
Among them, in addition to gathering Huahui, Dickson, Diemo, City Window, Taisheng, Yunshitong, Fubao, Fuyun, Zuo, Minhua, Zhenxing, Musi, Dagongguan, Rongfeng, Yihua Wood , Yuanzong, A, Hengda, Chuangyu, Huangchao, Yaobang, CBD, Changshi, Sensheng, Huari, Youlian, Jiahua, Hongpuxuan, Mingtang, Huawei, Fubon, Jinfuli , Mengsha, Baojule,
A large number of exhibitors who have been exhibiting at the famous furniture exhibition for many years, such as Jin Fuya, Jin Fuxuan, Jin Lixuan, and International Mansions, will also welcome a group of old friends who have participated in the past and are optimistic about the effect of this year's famous furniture exhibition, such as the month. Star, Hobby, Omega, Guosen, Luowasha, Cape Dynasty, Lin Long, giants, famous Carson Haipai and so on.
B. Playing the "strongest sound" of Chinese furniture
After 18 years, the famous furniture exhibition has accumulated rich experience in organizing exhibitions and formed its own dominant pattern. A group of companies such as Friendship, Huaying, Hongpuxuan, Mingtang and Huawei have been rooted in furniture exhibitions, forming the core of Chinese furniture innovation at the exhibition. In 2013, the famous furniture exhibition was in line with the market demand, and the important categories of Chinese furniture, mahogany furniture, were put together to display, forming the largest scale in the country's professional furniture exhibition, the most concentrated brand, the strongest representative of the production area, and the most complete category of mahogany. The furniture exhibition attracted more categories of professional buyers to visit the famous furniture exhibition.
From 2016, the organizing committee of the famous furniture exhibition will integrate the superior resources, upgrade the original Chinese mahogany furniture exhibition to a Chinese furniture culture exhibition, integrate the exhibits with Chinese elements such as mahogany, solid wood furniture, incense road and tea ceremony, and reproduce the Chinese culture. The unique charm. At the 35th Famous Furniture Fair, the organizing committee focused on promoting the healthy and sustainable development of Chinese-style furniture, integrating the strengths of various Chinese furniture companies, Chinese furniture culture research and design, and concentrated on Union, Hongkai, China Life, Mingtang, CITIC, Dongfang Baoding, Zhicheng, Fengleiyi, Nianhonghong, Huaying, Huari, Moxia, Su Li, Huawei, Luo Keke and other famous brands from the country's major mahogany producing areas, bringing to the industry A grand Chinese furniture culture and marketing feast.
At this exhibition, many Chinese-style cultural enterprises also brought their very eye-catching products. For example, the well-known brand Su Pui fully considers the traditional furniture classics and the essence of the Soviet-made crafts, while fully considering the lifestyle and aesthetic needs of modern young people. Traditional craftsmanship and fashionable design make its products not only furniture but also art. The "Tang Tang" series is designed by Malaysian designer Philip Yap. This is the Chinese people's deep thinking and interpretation of the new Chinese style. It aims to inherit and develop Chinese culture and show the world a brand new China.
C. New model new products gathered in the famous furniture exhibition
Personalization, branding, originality and environmental protection are the important criteria for the 35th famous furniture exhibition to choose exhibitors. This exhibition emphasizes originality and design concepts. The company also displays the whole house customization, Internet home, storage, Brand new stores and other new models and formats, such as this exhibition, Dickson furniture is a personalized custom-made furniture enterprise that is integrated into the architectural industry design, which will provide a successful example for the transformation of furniture enterprises. For example, Mengsha Home has developed a new business model through various methods such as holding, merger, cooperation and foreign association. This exhibition will form a group company with Dongguan Dazhi Furniture Co., Ltd., jointly launching a modern American series of solid wood products - Mini Condo and York Jane's pure solid wood series will showcase a new model of the home industry at the show – the fast fashion model.
In addition, Carson Haipai, Su Li, Golden Phoenix, City Window, Tumai, Luowasha, Goodnight Mattress, Yabo Home, etc. will also launch their own distinctive models at the show, they are all It is a benchmarking enterprise in the domestic and international furniture industry with leading position in furniture intelligentization, customization, personalization and business model. It is particularly worth mentioning that Nanxing Equipment, Dabao and other mechanical materials companies have also brought new products to their respective developments in the new trends of custom furniture and water-based coatings, adding a bright color to the exhibition.
At this exhibition, exhibitors have made preparations, new products and new technologies have appeared. For example, Yihua Wood, a well-known listed company in the modern and classical exhibition area, will bring new products in modern solid wood style, and bring fashion and texture. The soft assembly decoration; Dongguan's well-known enterprises Changshi furniture will bring a new series of "Changshi·Jianyi", the product is modern Nordic style, introducing the most popular design elements in Italy.
In the field of soft decorations, well-known brands such as KL, Yimeng, and Meike will launch their own new products or models. In the field of pan-home decoration, the first time to come to the exhibition, the building blocks will also launch their own 3D cloud business O2O platform, committed to the transformation from traditional home improvement to Internet +, and hope to use 3D cloud design technology to designers and soft-packing industry. Inject new vitality.
D. The trend of industrial chain integration is obvious
It is particularly worth mentioning that at this year's famous furniture exhibition, the audience can not only see the latest furniture products, but also see the integration of cross-border resources such as real estate industry, soft assembly and architectural interior design and the furniture industry. .
With the rapid development of China's economy, consumers' ability to appreciate furniture products is constantly improving, and the requirements for individualization are also increasing. This trend has also led to the continuous integration of the furniture industry and related industries.
On March 15th, the famous furniture exhibition will take the lead in holding the “2016 Green Sharing Conference and Global Home Sharing Industry Chain Summit Forum†to explore the future integration of the home industry, real estate industry and financial capital. This forum will be held in conjunction with the Midtown Alliance, the Alashan SEE Ecological Association and the leaders of the big coffee and home industry from the economic, real estate, capital and other industries to dialogue and exchange. In addition, due to the fascination of the exhibition effect and development prospects of the famous furniture exhibition, many exhibitors have booked the autumn exhibition booth in August before the 35th famous furniture exhibition. Among them, Yunshitong, Yifang, Huawei, Yabo, A, Dream Lily, CBD, Guosen, Yanjia, Yaozhen, Changshi, Goodnight, Weiping, Jinlixuan, Fuji, Schilder, Ai Tesi, Guo Shi, Jin Peng, Mei Dian, Yi Lin, Tuo Feng, CITIC Redwood and many other well-known exhibitors are the first to apply for the booths of the spring and autumn of 2016.
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The 35th International Famous Furniture Exhibition kicked off in 3.16
On March 16, the Chinese furniture industry will welcome the first professional exhibition in 2016. The 35th International Famous Furniture (Dongguan) Exhibition (hereinafter referred to as the Famous Furniture Exhibition) will be held in Dongguan Houjie. This famous furniture exhibition is not only the first exhibition of the professional furniture exhibition in 2016, but also the starting point of the “three exhibitions linkage†of Dongguan Furniture Exhibition this year. The latest products and business models in the furniture industry will be presented at this famous furniture exhibition. The furniture exhibition has become an important gathering platform for people flow, information flow and capital flow in the furniture industry.