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Mechanical products slow down due to market demand growth
Although the main economic indicators of the industry have achieved steady growth, from the main statistical data of the machinery industry in the first half of the year, the development of the industry is also facing many difficulties and problems. (1) Cost expenses have risen rapidly, especially the growth rate of financial expenses and interest expenses has accelerated month by month. From January to May, the financial expenses of the machinery industry increased by 39.98% year-on-year, an increase of 28.33 percentage points over the same period of the previous year. Among them, the growth rate of interest expenses also continued to accelerate. From January to May, the interest expense of machinery industry increased by 38.98% year-on-year, which was 24.9 percentage points higher than the same period of the previous year, which was an important factor driving the growth of financial expenses. (2) The continuous growth of imports of machinery products has had a huge impact on the domestic market. In the past two years, the growth rate of machinery industry imports has been higher than the growth rate of exports. One of the reasons is that although high-end equipment has been domestically produced, most of the key components need to be imported. In the first half of this year, the foreign trade of the machinery industry has continued to fall. According to the current trend, the machinery industry is expected to reproduce the annual foreign trade deficit after a lapse of six years. (3) The growth rate of enterprise orders has dropped significantly, while the inventory of finished products has increased significantly. From January to May, the order value of key enterprises in the machinery industry increased by only 9.23% year-on-year, showing a continuous decline. Compared with the growth rate of more than 30% in the same period last year, it showed a sharp decline. In the same period, the growth rate of finished goods inventory and accounts receivable of the machinery industry reached a high level in recent years. From this analysis, the sales situation of mechanical products is difficult in the future. (4) The cost of various factors has risen in an all-round way, and it is difficult for machinery products to operate under the pressure of oversupply. At the same time as the overall price increase of raw material prices, financing costs, labor costs, etc., the overall price index of the machinery industry has never exceeded 102%, and the prices of a considerable number of key products have continued to decline. On the one hand, the main reason is that the market demand growth is slowing down. On the other hand, a large number of repeated constructions lead to over-expansion of production capacity, resulting in vicious competition in the market and a decline in product prices. Many companies' profit margins are declining. Facing the above challenges, the Machinery Industry Federation put forward the following suggestions: (1) It is necessary to have confidence in the revitalization of the machinery industry, and it is not blindly optimistic for the rapid development in recent years. It is necessary to enhance the sense of urgency. Be lucid and see that real tests and challenges are coming. (2) Under the dual pressures of “policy shift†and “demand coolingâ€, the machinery industry must accelerate transformation and upgrading. The policy orientation with “maintenance growth†as the main orientation after the financial crisis has been transformed into the policy orientation of “Twelfth Five-Year Plan†with “transformation and upgrading†as the main orientation; closely related to the expansion policy of the previous two years. The rapid growth in demand has been cooling. In this context, machinery companies must pay more attention to enhancing independent innovation and core competitiveness in the future to cope with the increasingly severe market challenges. (3) We must grasp the correct direction of fixed asset investment. Not only should we pay attention to the improvement of production conditions, but also pay attention to the construction investment of R&D laboratories. The technological transformation of enterprises cannot follow the trend. They cannot hope to "crowd others" and "catch up later", and strive to cultivate the advantages and advantages that people cannot. (4) It is necessary to increase the pace of “going out†and strive to expand exports and ease the contradiction of insufficient domestic orders. In particular, industries with overcapacity such as automobiles, power transmission and transformation equipment, heavy-duty machine tools, and construction machinery, which have experienced excessive expansion of production capacity and a decline in domestic demand, should increase the development of the international market. (5) It is necessary to focus on cultivating the soft power that supports the machinery industry from big to strong. “Soft power†refers not only to technical capabilities but also to quality assurance capabilities. To this end, the backbone enterprises in the industry must not only cultivate the technical ability of “attacking high-end and sturdy foundationsâ€, but also cultivate the quality awareness of all employees and the meticulous execution of the process requirements; we must strive to create the quality of “Made in China†with perseverance. Brand.