Zhu Guojun: Let the promise of the gentleman be passed on by word of mouth


    He has gone through hardships, broke through layers of ice, and stepped through breakthroughs in the predicament, eventually making the "Junnuo Home Furnishings" chain brand take root in Suzhou and continue to grow.

    Break through in difficulties

    
There is such a team in Suzhou: they have gone through hardships, broke through layers of ice, and stood up to break through in difficult situations, and finally made the "Junnuo Home" brand take root and continue to grow, forming its own forward furniture, Daqian . Lan, Daqian . Impressions of Versailles and more than a dozen well-known furniture brands.  
   
In recent years, Junno Home Furnishing has developed rapidly, and like many other first-line furniture brands, it has achieved a breakthrough in the "localized" sales model, constantly improving the brand image and after-sales service quality, and constantly expanding marketing on the basis of maintaining the existing network. channel. Asking why Zhu Guojun, the helm man, has been so successful in developing Juno, he said modestly: "Success cannot be said. There are two main reasons for Juno ’s good development. One is publicity, and there are regular advertising spaces inside and outside the mall. In addition, newspapers, magazines and website advertisements have been made for many years, and the response is very good, which also helps to increase the popularity and reputation of the product.   The second is that after-sales service is in place to help all customers solve all problems, which is very popular with customers.

Only offense can win

 

Zhu Guojun's marketing ideas are indeed different. Just when the prospect of the property market is bleak, while most of the dealers are keeping their stores, he is constantly busy opening more stores. Asked about the reason, he summed it up in a classic sentence: "Only the offensive is the only magic weapon to win." In Zhu Guojun's bones, the wisdom and confidence of a North Jiangsu businessman always showed. Such self-confidence came from Zeng Jiang's furniture store. Expanded to 20 successful experience.

Talking about some good ideas and practices, he believes that honest operation and high-quality service are the best guarantee for expanding the territory, serving customers as always, and selling products in a down-to-earth manner. For future plans, strengthening the high-end brand image is one of its important tasks. For furniture dealers, first ensure the quality of the product. At the same time, every detail is done well, the opportunity will always be left to those who stand higher and see farther.

 

    Gentleman

      For Zhu Guojun, integrity is comparable to life. The original name Junnuo was used for this purpose. Among the furniture brands he represents, high-grade solid wood furniture has become the main product of Junuo brand. He likes the natural wood nature of solid wood, and the pragmatic philosophy of life reflected by solid wood is the business way he always adheres to.

    When he talked about the entrepreneurial process at the beginning, he was filled with emotion and once floated in the sea of ​​furniture merchants, always standing upright. It is because of the previous failure experience that he experienced his courageous and strong character. He is an easy-going and talkative businessman, as well as a loyal businessman. I believe that Junnuo's career will surely flourish in his initiation.

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